In the article prerequisites of North Kazakhstan region agrotourism’s development is considered as the way of diversifying of agricultural rural economics’ invariant on the basis and due to territorial investigations. Discussed region is one of the leading Kazakhstani agricultural producer with the greatest economical land fertility of agricultural grounds and plough lands. However, because of post-crisis agriculture’s intensification decrease of land fertility and, as a consequence, the fall of crop producing farm agricultures are fixed, what initiates the search of new competitive forms of tertiary sector of the economics for rural areas development. The region is different by its exclusively profitable geographical position and optimal combination of natural, agricultural and social-economical resources, what caused the choice of the given investigation area. The strong and weak sides, opportunities and threats of agrotourism developments’ conditions are identified, on the basis of which social-economical SWOT analysis is made. In the light of territorial closeness of agrotourism business objects and potential recreants, the most appropriate types of agritourism are determined, for development in the sphere (historical, ecotourism, ethnotourism) and representative number of tour objects. On their basis spatial model of the organization of the territorial system of agrotourism in the region is suggested, which includes North and South belts of agrotourism focused on a specific category of recreants

Pashkov Sergej Vladimirovich, Candidate of Science (Geography), Dean, Faculty of Mathematics and Natural Sciences, Manash Kozybayev North Kazakhstan, University 86, Pushkin st., Petropavlovsk, 150000, Kazakhstan, e-mail: sergp2001@mail.ru

Mazhitova Gul'nur Zabihulaevna, Senior Lecturer, Manash Kozybayev North Kazakhstan University,86, Pushkin st., Petropavlovsk, 150000, Kazakhstan, e-mail: mazhitova_gulnur@mail.ru

Pashkov S.V., Mazhitova G.Z. Agrotourism as an Alternative Form of Development of Rural Area. The Bulletin of Irkutsk State University. Series Earth Sciences, 2021, vol. 36, pp. 75-87. https://doi.org/10.26516/2073-3402.2021.36.75 (in Russian)

Gorchakov Ja.V. Agroturizm v Evrope i SShA: opyt fermerov [Agrotourism in Europe and the USA: farmers’ experience]. Vestnik ovoshhevoda [Vegetable grower's bulletin], 2009, no. 3, рр. 38-43. (in Russian)

Gorchakov Ja.V. Agro-jekoturizm: jekologija, istorija, rynok [Agro-ecotourism: ecology, history, market]. Barnaul, AzBuka Publ., 2005, 250 р. (in Russian)

Davletova M.T., Tursumbaeva M.Zh. Agroturizm kak factor povyshenija konkurentosposobnosti selskogo hozjajstva [Agrotourism as a factor of increasing the competitiveness of agriculture]. Statistika, uchet i audit [Statistics, accounting and audit], 2013, no. 1(48), pp. 91-94. (in Russian)

Zdorov A.B. Agroturistskij kompleks: prognozirovanie regionalnogo razvitija [Agrotourist complex: forecasting of regional development]. Moscow, Turist Publ., 2007, 168 p. (in Russian)

Zdorov A.B. Agroturistskij kompleks: formirovanie i razvitie [Agrotourist complex: formation and development]. Moscow, Logos Publ., 2011, 211 р. (in Russian)

Kundius V.A. Agroturizm: organizacija i perspektivy razvitija [Agrotourism: organization and prospects of development]. Barnaul, AzBuka Publ., 2013, 416 р. (in Russian).

Panchenko N., PiotrPietrzak. Agroturizm, kak forma sel'skogobiznesa: uslovija i osobennosti razvitija agroturizma v Polshe [Agrotourism as a form of rural business: conditions and features of agrotourism development in Poland]. Jekonomika. Upravlenie. Innovacii [Economy. Management. Innovation], 2013, no. 2(10), pp. 678-689. (in Russian)

Panjukov A.I., Panjukova Ju.G. Agroturizm: sovremennoe sostojanie i perspektivy razvitija [Agrotourism: current status and prospects of development]. Izvestija Moskovskogo gosudarstvennogo tehnicheskogo universiteta MAMI [News of the Moscow Technical University], 2013, vol. 2. no. 4(18), pp. 92-99. (in Russian)

Pashkov S.V., Nosonov A.M. Jekonomicheskaja ustojchivost' selskohozjajstvennogo zemlepol'zovanija v Severo-Kazahstanskoj oblasti [Economic stability of agricultural land use in the North Kazakhstan region]. Geopolitika i jekogeodinamika regionov [Geopolitics and ecogeodynamics of regions], 2019, vol. 5(15), no. 4, pp. 148-157. (in Russian)

Pashkov S.V., Prisich M.V. Intensifikacija rastenievodstva Severo-Kazahstanskoj oblasti: jekonologicheskie protivorechija [Diversification of crop production in North Kazakhstan region: econological contradictions]. Geopolitika i jekogeodinamika regionov [Geopolitics and ecogeodynamics of regions], 2020, vol. 6(16), no. 2, pp. 50-62. (in Russian)

Pecherica E.V. Problemy razvitija agroturizma v RF [Problems of agrotourism development in the Russian Federation]. Sovremennye trendy rossijskoj jekonomiki: vyzovy vremeni-2017 [Current trends in the Russian economy: challenges of time-2017]. Proc. of the international scientific and practical conference. Tyumen, 2017, pp. 225-228. (in Russian)

Ostapenko I.I. Agroturizm: zarubezhnyj opyt i perspektivy [Agrotourism: foreign experience and prospects] Aktualnye problem gumanitarnyh i estestvennyh nauk [Current problems of the humanities and natural sciences], 2013, no. 33, pp. 289-291. (in Russian)

Kloeze J.W. The Benefits of Rural Tourism, the Role of the State, and the Aspects of Training and Cooperation. Formal Speech held at the Central and East-European Federation for the Promotion of the Green-Soft-Rural Tourism Conference “Rural Tourism Development in Bulgaria and in the Balkan Countries”. Karlovo, 1994.

Kowatsch A., Fock T. Landwirtschhaft in structursshwachen Regionen. Ber. Landwirtsch. 2002, bd. 80, h. 4, рр. 540-555.

Mazhitova G.Z., Pashkov S.V., Wendt J. A. Assessment of Landscape-recreational Capacity of North Kazakhstan Region. GeoJournal of Tourism and Geosites, 2018, vol. 23, no. 3, pp.731-737.